Vicky Lay

Hi, I’m Vicky. I’m a human potential facilitator and advocate for social change.

Hi, I’m Vicky. I’m an entrepreneur, impact investor and advocate for innovation, education & capital allocation as tools for change.

Hi, I’m Vicky. I’m an entrepreneur, impact investor, speaker, writer and advocate for social change.

I use my portfolio life of speaking, coaching, writing, investing and building products/platforms to empower the individual so that they can contribute to the greater collective.

I believe we all have a purpose - a unique task for which we, and we alone, are uniquely qualified to fulfill. My wish for everyone is to

I have worked with over 250 CEOs as a startup mentor and venture capitalist and have served in every role from cofounder to chairperson.

There is nothing I love more than helping mission-driven entrepreneurs and creatives articulate and execute their vision. I bring everything with me to the coaching table: business acumen, performance psychology, startup science, spiritual philosophy, and coaching best practice - always focused on results and tailored to the individual. No two people are the same, so neither is my curriculum.


“Life’s too short not to do great work.”

- Vicky Lay


Whether it's a personal or professional challenge, a confidence ceiling or revenue plateau, my goal is to help get YOU unstuck, YOUR BUSINESS thriving and YOUR GIFTS out there!

What are you waiting for? The world needs you…





SOCIAL entrepreneur / STARTUP & VC EXECutive / cEO-coach



Vicky Lay is on a mission to uncap human potential. She uses her “portfolio life” of speaking, coaching, writing, building products and facilitating founders in order to do this.

As a Managing Director at Artesian Venture Partners, an early-stage venture capital & fixed income business with offices in Sydney, Melbourne, Singapore, Shanghai, New York and London, Vicky is building startup ecosystems, decoding the DNA of entrepreneurial success, and helping more mission-driven founders secure funding. She is also a co-founder of, a Silicon Valley venture-backed EdTech startup, and serves on the boards of non-profit organizations fostering youth empowerment and entrepreneurship including JA Australia and Young Achievement Australia. Vicky was recognized as a Forbes Asia 30 under 30 list maker in April 2017.

Specifically, she is committed to:
1. Helping more people build companies that change the world
2. Developing the youth into the type of world leaders she would follow
3. Increasing the number of women-led startups, boards, and investments
4. Facilitating human potential – in all its forms